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Pioneer of the Brand Citizenship Movement, Global Brand Strategist ”What is the essence of life? To serve others and to do good.” – Aristotle What is Behavioural Economics? Why does it matter? And how can companies acting as good corporate citizens create both success and sustainability in their business? These are some of the questions that Anne Bahr Thompson, the founder of the movement of Brand Citizenship, and author of the book Do Good, is seeking to answer with her work. Anne is passionate about showing companies that doing good is no longer a barrier to financial success. Her research on brand citizenship and cultural trends reveals that the notion of separating how your business behaves, from how you earn money, is one that is falling out of favour. She now believes that doing good, behaving sustainably, and combining ethical considerations with economic pursuits, can actually help businesses to increase their financial success. Traces.Dreams is a place o...

The Pennsylvania State University. Director at the Sustainability Institute. Professor in Management and Organization, Smeal College of Business ”If wealth is lost nothing is lost, If health is lost something is lost, If character is lost everything is lost” – Anonymous How do we create a more sustainable world? Why should we care? And what parts do management practices have to play, in helping us to create a more stable equilibrium between the human and the natural worlds? These are some of the questions that Dr Paul Shrivastava, an academic entrepreneur and the Chief Sustainability Officer at Penn State University, is seeking to answer with his research. Paul advocates for a transdisciplinary approach to the world’s problems, in which we don’t just take an in-depth view of one particular subject, but instead integrate and synthesise our collective understandings, and work holistically to create meaningful change. Watch our interview to discover the ways in ...

Alice Krozer tells us about her work on the perceptions of inequality among Mexican elites. Have a watch! Traces.Dreams is a place on the web for people interested in the past, passionate about the present and curious about the future. Traces.Dreams is where you can find inspiration through a multidisciplinary and multi-regional perspective. Our vision is to make the big questions and dreams of today’s researchers visible. We interview researchers from different disciplines and countries to get their perspective on their work, their views on life, their “whys”, their motivation and their wishes. [Relevant links to this researcher] -------------------------------------------------- Our website: http://www.tracesdreams.com Join us on social media: Facebook: https://www.facebook.com/TracesDreams/ Twitter: https://twitter.com/tracesdreams Instagram: https://www.instagram.com/tracesdreams/

Professor of Classical Philology, Università degli studi di Siena, Italy ”Per me l'uomo colto è colui che sa dove andare a cercare l'informazione nell'unico momento della sua vita in cui gli serve” –Umberto Eco How were ancient Greek and Latin texts disseminated throughout history? Why should we care? And what can these texts tell us about the formulation of our modern societies, and how we should respond to current political events? These are some of the questions that preoccupy Classical Philologist Simone Beta, a lecturer at the University of Sienna, Italy, who’s recent autobiographical retelling of the life of the Palatine Anthology, gives an insight into the histories of the Western world. In the book’s retelling, Simone shows us how the ancient text has travelled across Europe, and the ways in which it still influences modern literature and societies to this day. In this video, Simone tells us how, in the 15th and 16th centuries, people all over...

Unless someone like you cares a whole awful lot, nothing is going to get better. It's Not" - Dr Seuss from The Lorax So, you think you know about Chlamydia? There is a lot of stigma surrounding Sexually Transmitted Infections (STIs), and the secrecy around the subject often prevents people from getting tested and seeking help. But how much do we actually know about Chlamydia? And how can better education, more research, and a more equal society help us to tackle the infection? Willa Hutson, a Senior Lecturer and Research Group Leader at the University of Technology in Sydney, spoke to Traces.Dreams about her research on Chlamydia and its link to female infertility. As a searcher, Willa is preoccupied with discovering why some women become infertile while others don’t, as well as engaging with the reasons why more people in marginalised communities are affected by the infection, and the ways in which outreach work and equality can help prevent the spread....

Professor of Classical Philology, Università degli studi di Siena, Italy ”Per me l'uomo colto è colui che sa dove andare a cercare l'informazione nell'unico momento della sua vita in cui gli serve” –Umberto Eco How were ancient Greek and Latin texts disseminated throughout history? Why should we care? And what can these texts tell us about the formulation of our modern societies, and how we should respond to current political events? These are some of the questions that preoccupy Classical Philologist Simone Beta, a lecturer at the University of Sienna, Italy, who’s recent autobiographical retelling of the life of the Palatine Anthology, gives an insight into the histories of the Western world. In the book’s retelling, Simone shows us how the ancient text has travelled across Europe, and the ways in which it still influences modern literature and societies to this day. In this video, Simone tells us how, in the 15th and 16th centuries, people ...